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Missions

Three situations, three offers.

Launch to start from scratch, Growth for a program that has plateaued, Coaching for the person in role. Launch and Growth start with a fixed-price diagnostic, sold on its own and credited if you go ahead within thirty days.

Prices excl. VAT, billed in
01
For companies starting from scratch

Launch

The conviction is there, but you're missing a validated motion, the right person to run it and the system that makes the program executable. The Launch Diagnostic decides whether and how to launch; what follows hires your partnerships lead and gets them up and running.

STEP 1 Launch Diagnostic · 5 weeks
  • Interviews with leadership, sales, product and customer success
  • Your customers and four to six potential partners, ecosystem map
  • Decision workshop: launch or not, which partners, which motions, what target
  • Recommendations memo, 90-day plan and profile of the lead to hire
STEP 2 Hiring
  • Role scoping for the future Head of Partnerships
  • Case study and evaluation scorecard
  • Support on the offer framing and candidate pitch
STEP 3 Coaching the new hire
  • Three months, one to two sessions a week
  • Playbook, processes and first partners set up with the hire
  • Participation in key partner meetings
02
For companies with a program in place

Growth

You sense there's potential to unlock, but you lack the perspective to target the real levers. The Growth Diagnostic shows what the program really produces, what's stuck and why; what follows redesigns the model and tests it in the field, like I did for Doctolib, Silae or Powell.

STEP 1 Growth Diagnostic · 6 weeks
  • Program numbers: pipeline and revenue per partner, concentration, commissions and discounts
  • Cross-functional internal interviews: leadership, Sales, CS, Marketing, RevOps, partnerships team
  • Interviews with a sample of partners: the best, the long tail, those losing steam
  • Prioritisation workshop with leadership, executive read and 90-day plan
STEP 2 Model redesign
  • Workshops with leadership: segmentation, value proposition, service tiers, motions, compensation
  • Testing the new model with pilot partners
  • Twelve-to-eighteen-month roadmap, prioritised and board-defensible
POSTURE Sparring partner, not prescriber
  • Recommendations grounded in your operational reality, never in a generic playbook
  • Trade-offs made explicit and defensible
03
For partnerships leaders in role, on their own or after Launch and Growth

Coaching & Acceleration

You (or your partnerships team) are in role, the mandate is clear, and you want to accelerate. Northbound coaching gives you a regular sparring partner who has already navigated and resolved the hard calls you're facing today: team hiring, program redesign, strategic partner negotiation.

FORMAT Monthly advisory
  • One to two sessions a week
  • Methodological coaching: decision frameworks, internal navigation, acceleration
  • Participation in key meetings on demand (board, strategic partner, negotiation)
VALUE Over time, not in short bursts
  • Three-month minimum, monthly renewable
  • Continuity on long topics (team hiring, program redesign, international expansion)
Another format

Fractional or Interim Head of Partnerships

You are hiring your first partnerships lead and want to launch now, or a management role opens up and the team can't be left leaderless. I take on the role two days a week, from setting direction with your leadership team to handing over to your new hire.

  • 2 days a week minimum
  • 3 months minimum, then month to month
  • From €9,600 per month, excl. VAT
Discuss a fractional engagement

Not sure which engagement fits?

Thirty minutes to map where you are, and choose the right diagnostic.

Book a free 30-min call